Research for Product Assignment (Part One)
Born in 1979 the natural born professional
photographer got his start early in life at 13 after beginning to take notice
of the career his father had. A classic passion over profession individual, his
work has garnered him international awards in Europe and the USA with his
specialised conceptual portraits style.
Here is a photographer that not only has
all my attention but also appeared on the very notes in which we were taught what
advertisement and commercial photographers are. Based in Sweden, Erik is a
personal and commission-based photographer using his projects as a means in
which to capture ideas and news perspectives and insights into how our world
can be moulded, rather than capture moments. With the help of his trusted camera
and a little old program called photoshop he has the goal to make his ideas
look as realistic as possible even in unrealistic situations.
References
Farmani Group, 2021. Farmani
Group. [Online]
Available at: https://www.photoawards.com/top-10-advertising-commercial-photographers/
[Accessed 15 March 2021].
Lurzer's int'l Archive Advertising worldwide, 2021. Luerzers
Archive. [Online]
Available at: https://www.luerzersarchive.com/
[Accessed 15 March 2021].
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